Wednesday, July 7, 2010

Faites passer le message

I love this video campaign on HIV transmission sponsored by the Minsitry of Health in France and the Institute for Prevention and Education for Health (l’Institut national de prévention et d’éducation pour la santé (INPES)) aimed at sensitizing ("sensibiliser") African immigrants in France, after a recent survey revealed that 25% of the (immigrant) population surveyed still think that HIV can be transmitted from a physical embrace (hug).

Video features le capitaine des Elephants, Didier Drogba, as well as famous African artists - Camerounian singer, Manu Dibango; Congolese rapper, Youssoupha; Fally Ipupa, Awa Imani and Gabonaise hip-hop artists, Movaizhaleine.

Contre le SIDA, on est là, on se bat (Against AIDS, we are here and we fight)

No comments:

Post a Comment